Pink Baking Co.
4545 Fountain Dr, Wilmington, NC 28403, United States
Review №1

I am SOOO glad we chose Pink Baking to do our cake and cupcakes for our wedding! Ashley and her team did a pronominal job and everything turned out exactly like I had hoped. I love that they had a vegan option for our cupcakes so that some of our guests wouldn't feel left out! Thank you so much! ️Katie and Zach Godwin

Review №2

The Pink Baking Co. made these adorable flamingo cookies for my baby shower guest favors. They were so elegant, yet DELICIOUS. I almost felt guilty eating mine. I would order again and again from this sweet little shop and can't wait to check out their new location.

Review №3

My boyfriend and I were last minute looking for something for our good friend for her birthday. She is vegan and has celiac (gluten free). Pink baking co not only EXCEEDED our expectations, but made our request work with a shorter time frame! The raspberry lemonade cupcakes were OUT OF THIS WORLD! We each tried one—and would put them up there with one of the best cupcakes we've ever had!! She was elated to have such delicious cupcakes for her birthday! Thank you! - Rj and Kristina

Review №4

I have many food allergies, so when it came time to find a cake I could enjoy at my wedding it was a bit of a hassle. I had called around other places whom sent me the other way due to my allergies. However, when contacting the Pink Baking Co. Ashley was incredibly helpful and very understanding. When meeting with her we went over specifics I had for the cake which was purple on the inside with teal flowers on the outside, darker ones on the bottle and getting lighter as they go up the cake. I was able to pay for half the cake and then worry about the rest of the payment on the day I picked up the cake (they charge per tier).We picked the cake up the day before the wedding and it was placed in a large, sturdy cardboard box (we had a long drive to the wedding). When seeing the cake I was overjoyed. Ashley did an amazing job and even though I picked vanilla, the cake was incredibly delicious. It was a very dense cake, so even though it was out for sometime it did not melt.I really want to thank Ashley so much for making my special day even better! Picture perfect cake for a picture perfect day! Highly recommend this company for any special day you may have!

Review №5

We chose Pink Baking Co for our wedding and we are so happy we did! We already knew how tasty their items were, and were not disappointed on our wedding day either! We did mini cupcakes with 4 different flavors-and they were able to do them in gluten free which was a huge plus! We got so many compliments on them and we greatly enjoyed them ourselves! The icing and the cupcakes was so moist and delicious. Couldnt have asked for a better desert for our day! Thank you!

Review №6

I love this cozy and quaint bake shop. It's nice to sit and enjoy a sweet treat or take it to go. They have the best icing! We used to go to the location where they sold their cupcakes at Monkey Junction and really miss it being there. We aren't able to make it downtown as often, but whenever we are, we're sure to stop by.

Review №7

Great place for macaroons and cupcakes!! Highly recommend!

Review №8

Cute little cake shop with delicious red velvet cupcakes and coffee. Definitely recommend a stop in to cure your sweet tooth

Review №9

Sweet store with creative decor and tasty treats. Offers vegan options, teas and coffees. The staff is super polite and seating is abundant. The red velvets mini cupcakes are our favorite. Thanks again.

Review №10

Ashley was so great to work with! She was easy to work with when we were planning and then the cakes on our wedding day were delicious! We had plenty of guests commenting to us afterwards on how they had to go back for more because it was so tasty! And not to mention it was a beautiful cake! Just what we had pictured and hoped for! And affordable! Thanks so much Ashley for making our wedding day so sweet!

Review №11

Had several cupcake flavors, macaroons, and cookies. OMG cannot even pick a fave! All are so good!

Review №12

Ordered a dozen salted caramel vegan cupcakes for my 40th birthday... these cupcakes were Delicious!! I will definitely be ordering from here again. Very professional, friendly staff, and the cupcakes could not have been any better. Thank you.

Review №13

My son and I have been stopping in here for cupcakes for years! We ordered our first custom cake from them 2 weeks ago for an employee function and it was phenomenal! Tasted great and it looked amazing! I gave a very general idea of how i wanted it to look and it came out even better than expected! Everyone loved it and was oohing and ahhing over the details in the fondant. She put so much thought into the design- I Highly recommend to anyone!

Review №14

Easily the best spot in town!! I walked in on my daughters diaversary (diabetes anniversary) and need cupcakes that day with fake candy pancreas on them. So the owners goes we are super slammed with orders but if you can come back in 3hrs I'll have them ready for you and do you need them all vegan cause she remembered me for last year getting some vegan ones the same way!!!! 100% the spot to go to

Review №15

The cupcakes were moist and flavorful with a great proportion for frosting to cake. We loved that they had mini cupcakes too so we could try more flavors. The staff both times were very friendly. They have a great collection of cake stands if you happen to be into them... just me?

Review №16

Love Pink Baking Co. I may or may not go once a week for my mini cupcake and macaron fix. :)I hired them for my wedding and could not have been happier. We ordered mini cupcakes, macaroons, and a small naked cake for cutting. Everything tasted so good (as always). Definitely try the pink champagne cupcakes and salted caramel macaroons!

Review №17

I hope they're able to keep this place going. Is good

Review №18

So amazing! I work downtown and we needed a last minute dessert for a birthday and decided to try this place out. I called ahead and picked out my flavors and everyone in the office loved them!! We had the chocolate / vanilla, cookies &creme, and a vegan cupcake. 11/10!! They are all gone already!

Review №19

Excellent small bakery.

Review №20

Amazing cupcakes. Best Oreo cupcake I've ever had!

Review №21

Pink Baking Co. has the most delicious, satisfying, moist cupcakes EVER!! The icing is made perfectly with real cream cheese. The lady who works there is very friendly and always offers suggestions. It is evident that she values customers and the products at the shop.

Review №22

Good cupcake but unfortunately the service was horrible. We waited while the young lady look at us three times before saying hi or I'll be right with you. Once we were helped, she just put my cupcake on the counter instead of a box or putting it in my hand. I've been a few times but after today, I won't be returning. Good customer service is very important.

Review №23

Wow!!!! The most delicious cupcakes in the world!

Review №24

Dem macarons tho. This place is beautiful and right in the heart of downtown Wilmington!

Review №25

These amazing bakery made my wedding cake and I keep coming back for cupcakes ever since. They're amazing and their Achilles cupcakes are to die for. Cute shop with excellent service.

Review №26

I had my baby shower cake done by Pink Baking Co. and from the beginning the manager was very nice and attentive at helping me pick out a design. I ended up going with a semi-naked drip cake and mini cupcakes to match. Everyone at the shower raved about the look of the cake (the cute edible booties were so amazing) and the flavor of the cake and icing were just as good as it looked. I was very pleased with everything overall and will definitely be using them in the future.

Review №27

Staff is super helpful, and very friendly. Treats are amazing. From the cakes and cupcakes to the macarons and rice crispy treats. Had no idea you can make an Oreo even better. They can. Also they sell their stuff in some coffee shops-easy to find some awesome baked goods in Wilmington!

Review №28

Ashley is the queen of all baked goods! We have been BIG fans of Pink Baking Co all through our years here, but we became even bigger fans when we decided to get married! It was without a doubt in our mind that we wanted Pink to be our baker, but we were a little worried about our all Vegan cupcake menu and single tier cake. Instead of being annoyed by the request, Ashley was excited about the concept for our wedding and since they happily bake vegan tasties regularly, was also not foreign to delivering. We had roughly 8 different completely vegan cupcake combinations with a single tier cake that people are still raving about! From the tasting to the big day, she made us feel like family and we could not have been happier to trust her with our baked goods for our closest family and friends! We love you Pink Baking Co! We'll be back :)-Nick and Adrianna

Review №29

Very disappointed with this company. I called on a Monday to order Holiday cookies (regular and vegan) for that Thursday. I was told I didn't need to make an order, I could just come Thursday and they would have plenty of what I needed. Guess what? No vegan cookies when I went all the way across town to pick up. So now I'm scrambling!

Review №30

I have been to this bakery numerous times, days, nights, weekends and the service has always been FANTASTIC! I have been beyond impressed with the cupcakes, the best I have ever had! I have seen some of the cakes going out the door and they are just gorgeous! I asked, all the ingredients are fresh and organic and clean and fresh baked every day! Some places freeze things for a month or more and it shows. I have been to other bakeries near by and they don't compare! I haven't had to order a cake yet, but when I do I will come here, the quality of the work I have seen from other people who have ordered is just beautiful! The taste and texture of what I have had are beyond compare! I have had coffee here as well, very well done! Not burned or strong tasting, very well crafted! I will not go anywhere else when I am in Wilmington!!! Well done Pink Baking Co.!

Review №31

This bakery has the best vegan cupcakes in Eastern North Carolina!!!! Would like to see a bigger selection but what we tried was beyond amazing !!!

Review №32

Unicorns Breath is so good!! I wish they served it more often

Review №33

Amazing GF cupcakes! I had the chocolate with cream cheese frosting in-store and bought 2 more to take home, because moist delicious gluten-free cupcakes are difficult to find. Currently licking the box to make sure I don't miss any frosting!

Review №34

Really miss having y'all in Monkey Junction! But this is seriously my favorite cupcake place, love the vegan ones! I love how flavors vary per day. Will tell everyone about y'all.

Review №35

I ordered a gluten free cake for my wife for her birthday and was not that impressed. I was concerned that it was going to be dry which is often the case with gluten free cakes. I asked the baker if I should opt for a pie instead because of the concern and she said no that it would be moist. Wrong. And the icing was all sugar no taste. Presentation was beautiful and toasted coconut on outside was tasty.

Review №36

Ashley at Pink Baking Co. is absolutely fabulous. I worked with her as a vendor for a recent wedding, and after a quick mishap with the cake, she was very professional, and quickly fixed the problem. Her cakes and cupcakes are to die for. My husband was so sad he couldn't fit more cupcakes in his "to-go" box. I think he's been eating them for breakfast, lunch, and dinner all week. You won't be disappointed.

Review №37

Was given a 'Unicorn's Breath' gluten free cake for my birthday and it was absolutely amazing!! Everyone had seconds and no one could tell it was gluten free.Extremely happy!

Review №38

Best baked goods and cupcakes in town! And they have an awesome wine selection! The churro cupcake and cookie sandwiches are my favorite! Fresh and large selection. Awesome stuff!

Review №39

Best cupcakes in Wilmington! The Salted Caramel and Honey Lavender are my favorite. Moist, delicious and the icing is good to the last lick! Love the creative flavors and cupcake displays. I need to get in for the yummy menu next....

Review №40

We used this company for our wedding cake for approximately 120 people. They were easy to work with and delivered an absolutely beautiful cake!As the bride, the only bite of cake I actually ate was what my husband fed me during our cake cutting (and I am not a cake person anyway), but all of our cake-loving guests raved about the red velvet, carrot cake, and mint chocolate cake tiers that they tried pieces of. We saved our top tier (chocolate and vanilla swirl) to have on our first anniversary, and I'm sure that will be tasty as well.I would recommend their wedding cakes to anyone in the area. They made the process easy and stress-free while also delivering a beautiful presentation and nom-worthy cake!Thanks again!

Review №41

We absolutely love this place! The cupcakes are to die for and the food at the Monkey Junction location is creative and delicious. They offer a Thursday night wine and cupcake/food pairing class that is reasonably priced and a lot of fun. The owner is very friendly and outgoing and makes you want to return. Would definitely recommend.Bri

Review №42

My experience has always been a positive one. I want baked good and wine, I arrive and have excellent baked good and wine. The staff has always been friends and good for conversation. Great spot.

Review №43

Delicious & quint cupcake shop. Perfect place to grab a sweet treat & a glass bottled Coke. For those with a sweet tooth, you have to check this place out!

Review №44

The red velvet is amazing! They found a way to make a classic even better. Super clean and super friendly!!

Review №45

Best cupcakes I have ever had--anywhere. I had a bananas foster this morning and it was to die for!Jody is so talented and creative. Everything she does is over the top!

Review №46

I had a horrible experience with this bakery! I had pre-ordered a gender reveal cake and advise them that I would like to have the inside of the cake either blue or pink to match the gender the bakery agreed. Immediately following my ultrasound I took the pictures to the bakery in a sealed envelope for them to make the cake. The day before I was supposed to pick up my cake I got a phone call from the bakery stating that they were not able to color the inside of the cake pink they were only able to do the icing. The lady actually told me the gender of my baby over the phone. I understand that mistakes can happen but she still wanted to charge me full price for the cake, with no remorse. When I got the cake the fondant had a huge air bubble in it, and the decorating was mediocre at best. I will say that the cake tasted good. It was the experience that ruined it for me. Good luck if you order.

Review №47

I am so glad that I did not read the negative reviews prior to visiting Hot Pink Cake Stand! We stopped in while touring the Azalea Festival. We are having a wedding this September in Topsail. We were curious about their cupcake wedding cakes. Angela was behind the counter and had recently been married and Gladly shared lots of great advise. She was extremely friendly and helpful. And of course we had to try multiple mini cupcakes! All of which were fresh and delicious. I am picky and do not like heavy sugary icings. This icing was fluffy and buttery. I especially liked the carmel sea salt! This was not a fluke visit. The second time we stopped by, they had different flavors and all were fresh, moist and wonderful. They have helped us every step of the way for the wedding. Said they could make just about anything we would want. We only had to ask. They are delivering the cake to Topsail on a SUNDAY! Really, you will not get better cupcakes or service anywhere else!

Review №48

My husband now, took me to HPCS when we first met over 3 yrs ago and it was amazing! It was the first cupcake I had that wasn't out of a box or from a grocery store! I am now hooked! Not only are their cupcakes delicious but the store is beautiful! I also had the pleasure of working the 2012 wedding season with a very popular Wilmington caterer. I must say I have seen A LOT of their work up close and personal at weddings and on some occasions was able to try them. They have all been amazing to look at and even better tasting! I would recommend HPCS to anyone!

Review №49

Cozy atmosphere, with a good selection of creative as well as mainstream cupcake flavors. Coffee, beer and wine are all served to enjoy with your sweet treat.

Review №50

You have got to try their PB topped chocolate cupcake. Sheer heaven. Wife swears the unicorn breath cupcake is best she has ever had. She craves it.

Review №51

I was very disappointed with the quality of the cake. This was for my baby's 1st birthday. They claimed the batter wasn't mixed correctly & someone was suppose to pitch it out but I'm starting to question that excuse after seeing multiple posts that have a similar experience as mine. There was also several issues of miscommunication & a ridiculous first quote for a custom small cake. Over $250...The only reason I'm giving two stars is because they did give a full refund & apologized at the store & owner did by email.I heard they have amazing cupcakes so maybe they just need to stick with that. :/

Review №52

Oh man, DELICIOUS VEGAN CUPCAKES! My only regret is that I don't live closer. This is a guaranteed stop whenever I"m downtown.

Review №53

They have a fantastic variety and the cupcakes are mouth watering. This will satisfy your sweet tooth.

Review №54

I bought a cake (Lemon Raspberry) from Hot Pink Cake Stand for my graduation party and honestly feel it was a giant waste of money. It was so dense that my fiancé (6'3 280lb) had trouble slicing it and the frosting was disgustingly sweet. The sweetness of the frosting was ESPECIALLY enfuriating because I specifically said that my future brother-in-law has diabetes and would like a frosting with a low sugar content. The only person (in my party of 20 guests) who did not scrape of the frosting into the trash was the 9 year old.

Review №55

Really good cupcakes - I recommend the cupcake "shots" so you can try them all! They should do a "cupcake flight"!

Review №56

I have never gotten anything from them that wasn't delicious. My favorite is the baileys cream cupcake, and, their pecan pie is the best I have ever tasted.

Review №57

I just wanted to let all of Hot Pink Cake stands unsatisfied customers know that we will be having a protest in front of her shop very soon details will also come some. Jody is the worst cake maker ever. She is also the rudest person I have ever encountered. The cake that she made for my daughters first birthday was awful. It was dry, uneven, and tasteless. She didn't do half the things she talked to us about doing and when we showed up on the day of he party to pick up the cake, she tells us that we didn't discuss a smash cake so she didn't have one ready. we spoke about a smash cake and have multiple emails to back this up. then she proceeded to catch an attitude with me because I was upset about her not making a smash cake for us. she said that she would go and throw one together and it would take 5 minutes. when she comes out with the cake she says that she is going to give it to us free of charge. like she is doing us a favor. news flash we paid over $200 for this order of a half sheet cake. they made us a quarter sheet cake. then when I ask her about this she says that she did give us a half sheet cake. I'm not stupid. This will probably get deleted very fast because they know that they are some shady people.

Review №58

Creative and delicious cupcakes. Beats Coastal Cupcakes any day of the week

Review №59

We had got 4 mini cupcakes. They was okay my favorite one we had was carrot cake. The peanut butter icing tasted fake

Review №60

Pink stand cake is the worst cake ever you made my 5 years old son the worst cake ever. two months waiting for the cake it looked good BUT it tasted so AWAUFL I paid 300 for small cake thinking will at least be eatable but instead you delivered the worst cake ever who ever put good review for you either lucky or it is BY ONE PRETNDING TO BE MANY because your cake it taste terrible and you gave my son the worst birthday so far. how can you put icing which is pure sugar instead of using filling (cream, chocolate ,ect) inside the cake the stuff you used to decorate the cake with YOU USED INSIDE THE CAKE that stuff made for decorate the cake with you used it on both the top of the cake and inside . so embarrassing in front of my guest which were they family.

Review №61

Most moist cupcakes I've had in a long time. Besides lowes foods coffee cupcake this has to be the next best thing. Plus very friendly service. All you bln's come check it out!Friendly staff, relaxed cafe style atmosphere, with great music to go along with some of the best cupcakes in the Wilmington/North Carolina area.cupcakes are most and there is a nice variety from the tradition cupcakes with flavors such as Soma and Guiness but not forgetting classic such as cookie n cream or the classic red velvet. Recommend for all pastry fans around.

Review №62

Not much there. Turned and left.

Review №63

I was there the first day HPCS opened. On that day I experienced the greatest red velvet cake (it brought a tear to my eye).I live in Raleigh about 2.5 hrs away from this cake gem and I drive to have several minis two times a year.My most recent visit was Oct 18 and I had the same tear in my eye after eating what I affectionately call "the Tear Jerker", red velvet cupcake.There were many other amazing flavors, Mint Choc, Cookies and Crème, even VEGAN flavors.Thank you HPCS for always making the trip worth it.

Review №64

Wonderful cupcakes! Great shop.

Review №65

Good but too expensive

Review №66

I placed an order with them on July 31 for 6 dozen cupcakes - 2 dozen each of Banana Crème Brulee, Key Lime and Tiramisu for my daughter's wedding. Being a fellow baker I was expecting to see quality cupcakes when I arrived at the restaurant but I was shocked and dismayed at what I saw.Only the Banana cupcakes could barely pass as being standard cupcakes; the Key Lime were half the size of the Banana and the Tiramisu was more of a cupcake top, only 1/2 to 3/4 of an inch tall. I was horrified with these cupcakes and had no choice but to serve them since all of the wedding guests had arrived. Frankly I was embarrassed to serve them to my guests.I am well aware what a "regular" or "standard" cupcake should look like. And if cupcakes are scooped properly then there would never be the differences that we saw. I understand slight variances but when these were taken out of the wrappers it was obviously much more than a slight variance. The cupcakes were no higher than my finger. They were closer to mini cupcakes, about 2 child size bites and cost $3 each. If it wasn't my daughters wedding then I would have made them myself.As far as the taste of the cupcakes, the little bite of key lime was delicious but the others were terrible. Even the bride remarked that the tiramisu tasted dry and stale.Upon complaining to the owner she offered to give me another dozen of these horrible cupcakes or a very small amount of refund. I paid $250 for cupcakes that I was embarrassed to give my guests.Do not waste your money on these cupcakes, if you want quality cupcakes in Wilmington then go to Shuga Shack, the cupcakes are twice the size and 500% better flavor for basically the same price.

Review №67

Today was my friend's birthday and we decided to visit Hot Pink Cake Stand in downtown Wilmington. I have lived in Wilmington for 10 years and have never experienced such terrible service at a business. We arrived 1.5 hours (approx. 7.30 pm) before closing time. We were the only customers in the establishment We sat at the bar and after a few mins greeted by a gentleman who was packing up the cupcakes for the nite. This was our first visit to this business and we asked for a menu. The gentleman had difficulty finding a menu, unable to answer basic questions about the cupcakes or recommend drink pairings. The waiter was obviously preoccupied with cleaning up and closing for the evening and was not interested in serving customers. We ordered a smore cupcake which was on special however we were told they were "out of them". Asked for a glass of pinot grigio and the waiter stated that he only had "a little bit left but it was too old to serve" and did not offer any other white wine. Two cupakes =$5.88. Save your money and take your business elsewhere.

Review №68

Disappointed: I ordered a $80 dollar cake, and had to return so they fix the shells, the cake decoration was far from the one in the picture I asked to be like.on the other hand, the cupcakes are really good

Review №69

Didn't go

Review №70

The cakes are priced way to high.

Review №71

Absolutely the best cupcakes and custom cakes anywhere!

Review №72


Review №73


Review №74

Disappointed with my $600 wedding cake.

Review №75


Review №76

So good!!!

Review №77

Loved both the nutella and velvet cupcake!

51 Photos
4.3 Rating
  • Address:4545 Fountain Dr, Wilmington, NC 28403, United States
  • Site:
  • Phone:+1 910-343-4727
  • Bakery
  • Wedding bakery
Working hours
  • Monday:10AM–5PM
  • Tuesday:10AM–5PM
  • Wednesday:10AM–1PM
  • Thursday:Closed
  • Friday:Closed
  • Saturday:10AM–5PM
  • Sunday:10AM–5PM
Service options
  • Takeout:Yes
  • Women-Led:Yes
  • Wheelchair accessible entrance:Yes
  • Wheelchair accessible parking lot:Yes
  • Wi-Fi:Yes
  • Quick visit:Yes
  • LGBTQ friendly:Yes
  • Checks:Yes
  • Debit cards:Yes
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